Project Profile:
Zero Emissions Building Exchange (ZEBx) Podcast Branding & Production
This organization has twice-monthly webinars viewed by hundreds of people, and subsequently accessed by hundreds more via Spotify, YouTube and similar platforms. This was not always the case!
I was asked to expand the original webinars to a podcast model, including a full branding process, media production and editing, and distribution.
Leading this process and collaborating with the ZEBx team and stakeholders, the organization has now distributed over 60 podcasts including a 2024 expansion onto YouTube.
Gordon Patrick / Bond and Bourne Design
The branding achieves an easily identifiable and memorable logo focused on a zero (the 'o', an important factor for the organization) and branding colours.
About a year after launch, the additional endorsed branding and tagline were added to reflex ZEBx's acquisition by ZEIC.
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